Princ Media was created in response to increasingly demanding trends and market needs in today’s digital age.
Long-term training and education of our employees with a special emphasis on digital transformation has led to the fact that we can offer almost our entire portfolio – user identification, personalized communication and customer experience, in addition to physical form, also in digital form.
Our clients, whom we successfully assist in the creation and delivery of such content, have also recognized that communication with customers is increasingly taking place via digital channels.
Our digital communication service includes a wide range of tools, including displays, virtual cards, newsletters, SMS messages, Viber messages, chatbots and other digital channels.
In order to provide our clients with the best service, we cooperate with recognized global companies, leaders in their fields.
Infobip – the global leader for omnichannel engagement has recognized our potential and certified us as an official partner.
Shelf displays represent the future of modern retail because they are a key tool for attracting customers, improving their experience and displaying ads, prices and other content at the point of sale. These innovative digital displays give retailers the ability to create an interactive and dynamic environment that highlights products and brands.
Using interactive content such as animated images, videos and other visual effects, it is possible to single out certain shelves in the store, highlight them and draw customers’ attention to new products, brands and the similar. By connecting the display with the loyalty program, the customer can be provided with personalized messages or product prices with regard to the loyalty status.
Another advantage of shelf displays is the ability to display advertisements. Marketers can use these displays to promote their products, services and special offers and change or add content from one place in just a few clicks using a simple content management interface.
ESL (Electronic shelf label), a technology already recognized by some retailers, is also something that will completely replace traditional shelf labeling and price highlighting in retail in the future. Digital solutions are necessary and rapidly becoming essential in physical stores for many reasons – cost reduction, rapid market changes, instant sales and promotions, labor shortages, and more.
Digital or electronic price tags are remote-controlled graphical shelf labels designed to replace traditional paper price tags by creating a digital environment throughout the store. We supply digital prices in different shapes and sizes depending on the application.
Some of the most important advantages are: battery life is up to 10 years, LED light that speeds up logistics operations, very fast price update, waterproof color displays, personalized communication.
Managing all digital pricing and shelf displays across all stores is very easy using a single platform.
WALLET PASS – VIRTUAL CARDS
Wallet Pass is a virtual card that is stored in the Wallet of the operating system of the mobile phone (Apple Wallet or Google Wallet) and does not require the download of additional applications.
In addition to the possibility of personalization, it is very easily available on the screen, and it also enables a completely new channel of communication with users through geolocation and push notifications.
Technologies for reading offered by this virtual card are NFC, barcode, QR code, and they can be protected using PIN, Face ID or Touch ID.
They are most often used as membership cards, event tickets, loyalty cards and as coupons or gift cards.
NEWSLETTER, SMS, VIBER
Newsletters and mobile messages are becoming increasingly important segments of every business, because they enable communication with clients in a fast and cost-effective way.
It is essential to do a detailed analysis of the database and segmentation in order to know exactly what type of message to send to the client.
Our services include the creation of Omnichannel communication with end users via newsletters and all other mobile communication channels such as SMS, Viber, WhatsApp and others.
We use special tools to personalize all types of messages, and we process all databases according to the instructions of our clients or according to our suggestions.
INFOBIP OFFICIAL PARTNER
We are the official partner of the largest Croatian IT and telecommunications company Infobip, which is a global leader in omnichannel engagement and mobile communications.
This partnership allows us to expand business opportunities in the areas where Infobip offers its solutions and services in omnichannel communications, and to offer clients the highest quality service with shared knowledge and experience.
As a Value Added Reseller in cooperation with Infobip, we offer solutions for increasing interaction with customers through customer engagement and omnichannel communication channels.
This primarily refers to personalized communication with end customers and simple creation of messages, process automation and interaction with customers.
In addition, there are automations of marketing campaigns, creation of communication paths with failover from one channel to another, segmentation of the base, analytics and monitoring of results.
Also, we can optimize and automate processes in the contact center in order to reduce communication costs and end customer satisfaction. One of the possibilities is the creation of a chatbot for automating communication and answering FAQs and directing it directly to an agent with already started communication.